Attracting & managing Millennials

It’s no secret that Millennials have gained a horrible reputation within the workforce. Born after 1980, Millennials are often thought of as lazy and entitled by older generations. By many accounts, this poor repute can be credited to companies generally having a difficult time understanding, managing and working with them.

Plain and simple, Millennials are the future of the workforce by offering innovative ideas, tech-savvy tendencies and go-getter attitudes, and their inclusion can actually be very positive for your business.

To stay relevant in today’s rapidly changing lawn care landscape and to ensure your business is on track for long-term success, it’s necessary to dismiss the common myths associated with Millennials and instead learn best practices for attracting, utilizing and leading them.

Head over to bit.ly/LLmillennials to read the article.

Time for a Turnaround

Lawn & Landscape has partnered with The Harvest Group on an exciting, first-of-its-kind program. We are seeking three landscapers or lawn care operators we can team up with Bill Arman, Ed Laflamme and their team of consultants to help them solve their most challenging problems in 2017.

Deadline for submissions is Aug. 31. For more information, go to bit.ly/Harvesterturnaround and to download an application.

Create a blog that drives leads

Here is a seven-step plan to getting more leads with a company blog.

By Corey Halstead

If you were in business 10 years ago, you might remember a new customer calling to find out more about your company because you did her neighbor’s patio a few years back. Perhaps you remember walking away from a local home and garden show with enough leads to keep you busy for the next three-plus months.

This simply isn’t the case anymore.

While word-of-mouth referrals are still a great source of work for many landscaping companies today, homeowners are rarely getting your telephone number from a friend and simply calling you blindly. Instead, they’re researching online.

So what does this all point to? Your company’s blog.

For the full story, check out bit.ly/Halsteadblog.