Leading the charge

Jordan Smith Liquid Technology Marketing Manager, BOSS Snowplow

The snow and ice removal industry is currently navigating a transformative phase, with a heightened focus on chloride and liability reduction for snow contractors as well as state and municipal snow organizations. The industry has seen a push toward the use of liquid deicing due to both regulatory and customer demand, a shift that could potentially reduce chloride pollution by a staggering 75%.

Liquid deicers are gaining favor due to their proactive nature, which is a stark contrast to the more reactive approach employed by using rock salt. This proactive approach is a significant factor in the industry's drive for liability reduction. The environmental implications are equally compelling. A mere teaspoon of salt can permanently pollute five gallons of fresh water, underscoring the urgency to protect our most vital resource.

The economic implications are also hard to ignore. With construction and infrastructure costs skyrocketing over the past four years, the need to safeguard these investments is more critical than ever. It's a sobering fact that each ton of salt, costing less than $100, can inflict between $800 and $3,000 of long-term damage when applied to commercial properties, bridges, parking garages or roadways. This stark reality underscores the necessity of exploring salt and chloride reduction strategies to mitigate long-term costs.

Leading the charge in this industry-wide shift is BOSS Snowplow. BOSS is spearheading efforts to increase information, education and accessibility to top-tier equipment for applying liquids. This includes the full VSI by BOSS Snowplow product line and the Snowrator® and SR MAG. This initiative is not just about business growth; it's about the greater good of the industry and our planet, helping you RESTORE ORDER, sustainability and efficiency.

As we move forward, the snow and ice industry is poised to become a beacon of environmental responsibility and economic prudence. With the continued push for liquid deicing and the tireless efforts of companies like BOSS Snowplow, we are on the cusp of a more sustainable and responsible future.

November 2023
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