MGK to host third-annual misting conference

One-day seminars are on tap for Houston and Atlanta markets.

Landscape professionals interested in entering the mosquito control market or expanding their footprint in this field should mark their calendar for the 3rd Annual MGK M.I.S.T. Conference, scheduled for Feb. 7 in Houston and Feb. 21 in Atlanta.

Sponsored by MGK, the intensive one-day seminar is devoted exclusively to the mosquito market.

"The M.I.S.T. Conference is designed to be the industry's one-stop location for all the latest news and technology advancements in the mosquito market," says MGK Misting Market Manager Monika Morris.

Educational sessions planned for the conference include:
 

Closing the deal: The art of selling mosquito control services
Selling mosquito control services isn't rocket science, but it does require specialized skills. Two early adopters of mosquito misting systems – Russ Jundt and Tom Olson, owners of Mosquito Squad of Minnesota – share their secrets for growing your company's mosquito revenues, offering valuable marketing insights and practical sales strategies for closing the deal.
 

If you go

Cost of the one-day conference is $30 per person, which includes a continental breakfast, lunch and closing networking reception.

Conference take place in:

Houston, Feb. 7
Marriott Houston West Loop 1750 West Loop South Houston,
TX 77027

Atlanta, Feb. 21
Atlanta Marriott Century Center 2000 Century Blvd., NE Atlanta,
GA 30345

For more information, call 800/456-0707, e-mail conference@gie.net, or visit www.mistconference.com.

To learn more about the conference, visit bit.ly/mistconf.

Leveraging social media to create 'raving fans' for your landscape business
More and more, consumers are giving traditional marketing techniques the cold shoulder. As a result, today's marketers – including those marketing mosquito control services – need to adopt new strategies for engaging consumers in ways that invite participation in their brands. Patrick Furey, a respected technology executive who has worked with such well-known brands as General Mills, Procter & Gamble, Yum! and White Castle, shares his strategies for helping your pest control business effectively engage customers via the rapidly changing world of social media.
 

NPDES update: What you need to know
In October 2011, EPA issued a final NPDES Pesticide General Permit (PGP) for point source discharges from the application of pesticides to waters of the United States. The agency's final PGP covers operators that apply pesticides that result in discharges from the following use patterns: (1) mosquito and other flying insect pest control; (2) weed and algae control; (3) animal pest control; and (4) forest canopy pest control.
 

Mosquito equipment: Overview & installation tips
In business since 2002, Coastal Mosquito Control offers a broad range of misting systems, application equipment, and technical know-how for landscape professionals interested in breaking into this rapidly growing field. Learn the "tricks of the trade" for properly placing, installing and maintaining mosquito misting equipment from Steve Elkins and Tom Burgess, Sales Managers for Coastal Mosquito Control.
 

MGK: Offering effective product solutions for every mosquito control need
MGK misting products are made specifically to work with professional misting systems to effectively kill mosquitoes, flies and other flying insect pests. One of the leading authorities on these products is MGK Misting Southeast Territory Manager Andy Sturgis. Sturgis will provide an overview of the company's product portfolio in addition to the important role MGK plays in pyrethrum production, an important contribution to the mosquito control market.

Mosquito biology, behavior & control
Minneapolis is known as the Land of 10,000 Lakes, and everyone knows lakes are one of the most common breeding sites of this common insect, so who better to speak about the biology, behavior and control of mosquitoes than a representative of the Metropolitan Mosquito Control District? Learn about the breeding and feeding habits of mosquitoes, disease transmission and site eradication in this session led by Mike McLean, public affairs associate for the Metropolitan Mosquito Control District.

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