Timeline of Lawn & Landscape

May 1980
• First issue of American Lawn Applicator published – 2,500 readers

April 1988
• ALA survey shows average starting wage for landscape employee was $4.61/hour

November 1988
• American Lawn Applicator becomes ALA Lawn & Landscape Maintenance
• Jerry Faulring becomes our first cover profile

November 1990
• First-ever Green Industry Expo is held

November 1995
• Lawn & Landscape Maintenance becomes Lawn & Landscape
• TruGreen-ChemLawn Buys Barefoot Grass

April 1997
• Introduction of Lawn & Landscape School of Management

November 1997
• Introduction of Lawn & Landscape Online

February 1998
• Lawn & Landscape breaks the story of acquisitions by LandCare USA and TruGreen-ChemLawn

November 1998
• Lawn & Landscape breaks the story of the merger of LandCare USA and TruGreen-ChemLawn
• Lawn & Landscape wins Folio: magazine's National Editorial Excellence Award

October 1999
• Lawn & Landscape survey shows average wage for landscape maintenance employee is $7.28/hour

September 2000
• Lawn & Landscape will publish its 100th cover profile feature story.

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May 2000
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