Bruce Wilson & Company rebrands to Wilson360

Robert Clinkenbeard, CEO of the green industry firm Bruce Wilson & Company, recently announced the company has rebranded to WILSON360.

The rebranding is a strategic move that includes a refreshed visual identity, an updated website and integrated services platform.

The official announcement was made at the firm’s annual innovation and thought leadership event, held this year in July at the Fontainebleau Resort in Miami Beach.

The name change was made effective September 1.

READ MORE: We covered the Thought Leaders retreat, including an article on hiring a CFO and ways to automate your business

“Continuous improvement powers our way forward,” says Clinkenbeard, who joined the Wilson team in 2021 and was named CEO in 2023. “Over the past few years, we’ve been quietly working towards new ways of delivering value. We emerged with a reinvigorated platform and suite of prime solutions that positions WILSON360 and WILSON360+ multimedia as a modern symbol of our commitment to innovation and excellence, both now and into the future.”

Meanwhile, David Anderson, a global leadership expert and former global board chair for Entrepreneurs’ Organization, has joined WILSON360 and WILSON360+ Multimedia as a consultant and affiliated partner.

“David will augment an impressive cross-functional team responsible for high quality insight and a relentless commitment to personal service," Clinkenbeard says. "David will work closely with a range of Wilson clients on strategy, multi-platform growth, and leadership development." 

READ MORE: Clinkenbeard first joined Wilson's group in 2018 | Bruce Wilson was named chairman earlier this year as Clinkenbeard took over as CEO

Anderson is the author of “Leadership is Not a Title.” He is a highly-regarded CEO, business coach, public speaker, and entrepreneur who has started and led several successful firms, including a marketing automation software company. Anderson recently presented at the company’s Thought Leaders Retreat in Miami Beach and joins the consultancy at a time when the firm’s footprint continues to grow across the green industry world-wide.

Anderson served in Washington D.C. as a staff appointee for two U.S. Presidents and two U.S. Presidential Commissions, and currently serves on multiple corporate and non-profit boards.  He attended Arizona State University where he received a Bachelor of Science in Finance, and completed Harvard Business School’s HBS Executive Education program.

“I’ve had the benefit of working with David for years,” noted Robert. “He is the right person at the right time, with proven capabilities and an incredible body of work. I can’t think of a better way to impact our future and accelerate our way forward.”

Founder Bruce Wilson remains with WILSON360 as Chairman and member of the executive leadership team.

To learn more, go to: www.wilson-360.com or contact Robert Clinkenbeard at robert@wilson-360.com