From The Ground Up has received a strategic investment from Cervano Capital, a private equity firm focused on lower middle-market companies. The transaction marks the first time FTGU has partnered with an institutional investor.
Founded and led by Mitch Mulert, FTGU operates in the commercial landscaping maintenance, property enhancements and winter services segments of the industry.
“FTGU is thrilled to partner with Cervano for our next phase of growth," Mulert says. "Our shared Midwest values and entrepreneurial mindset make this partnership particularly compelling. Cervano's extensive facility services expertise and proven track record of supporting entrepreneurial growth align perfectly with our vision. We look forward to leveraging their resources and experience to accelerate our expansion into new markets.”
Cervano has partnered with other service companies, including APHIX, which acquired Largen Landscaping earlier this year.
"FTGU represents an ideal partner for Cervano, aligning perfectly with our investment strategy and deep facility services experience," says Justin Benshoof, founder and managing director of Cervano Capital. "Mitch and his team have built an impressive operation with superior service capabilities. By combining their operational excellence with Cervano's strategic resources and industry knowledge, we are well-positioned to accelerate FTGU's growth through organic expansion and strategic acquisitions."
