Tips from the top: Daniel van Starrenburg

As president and CEO of Savatree, van Starrenburg discusses what he does in meetings with customers.


In the April issue of Lawn & Landscape, we caught up with Daniel van Starrenburg, president and CEO of Savatree. When he meets with a client, and gets a sense the client’s son or daughter has interest in the meeting, he takes the opportunity to promote the industry.

In this month's Tips from the top, we asked him what he says at those meetings and how to change potentially negative perceptions about the industry.