YANMAR enters the UTV market

The company's Bull Series includes the Bull and Longhorn models.


ADAIRSVILLE, Ga. – YANMAR America has introduced the all new YANMAR “Bull Series” Utility Task Vehicles (UTV), which will be available in two designs, the standard “Bull” model with three seats in a single row, and the “Longhorn” edition with two rows and six individual seats. Featuring a 700cc class gas engine and premium design, the new UTVs will be sold exclusively through the company’s North American Compact Construction Equipment and Agriculture Tractor dealer network beginning in January 2017.

Tim Fernandez, president of YANMAR America commented, “YANMAR has a long history in the UTV market as an OEM manufacturer and supplier of diesel engines and drive line components to numerous well respected brands within the UTV industry. It’s just a natural progression for YANMAR to introduce our own line of utility task vehicles.”

This new line of products from YANMAR is the result of a partnership with Yamaha Motor Corporation as an expansion of the two companies’ global partnership in which they have worked together in the fields of industrial-use unmanned helicopters, generators and snow blowers.

Interested buyers will be able to experience the new Bull Series first-hand at the following events in 2016:

  • Farm Days – August 9-11 – Seneca Falls, New York
  • AG Progress Days – August 16-18 – PA Furnace, Pennsylvania
  • Farm Science Review – September 18-20 – London, Ohio
  • Sunbelt Expo – October 18-20 – Moultrie, Georgia
  • GIE – October 19-21 – Louisville, Kentucky

To learn more, please visit www.thebullseries.com.

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