Mosquito Squad adds 'Plus' to branding, rolls out new formula

Mosquito Squad has changed its name to Mosquito Squad Plus as part of an official brand enhancement.

This change marks the pest control company's 20th anniversary.

"The transition to Mosquito Squad Plus helps signify the natural evolution of our brand over the past 20 years as we've expanded to offer a wider range of services and application methods that work in tandem with our patented original Barrier Treatment to provide sustainable protection against an array of pests beyond mosquitoes and ticks," says Jef Flournoy, president of Mosquito Squad Plus. "The 'Plus' in Mosquito Squad Plus underscores our continued commitment to providing homeowners with proactive and prescriptive pest control to help protect what matters most year-round."

The brand's full suite of treatment offerings includes granular treatments, baits, dusts and sprays designed to target over 50 types of pests, including crawling insects like spiders, roaches, ants and flying pests like flies and gnats. Additionally, rodent control and termite treatments are now available at select Mosquito Squad Plus locations.

The official name change is accompanied by a refreshed logo and website design.

Originally launched in early 2024, Mosquito Squad Plus' Pest Packages offerings include the Squad Home Shield, Squad Fly Control, Squad Invader Guard and Squad Yard Defender, with available packages varying by location.

As part of the brand's continued expansion, Mosquito Squad Plus is now launching the Complete Home and Yard Pest Package, a more comprehensive treatment promoting year-round pest protection. The new all-in-one package will bundle the Squad Yard Defender and Squad Home Shield Pest Packages alongside the brand's Barrier Treatment and Rodent Control Treatment to help provide homeowners with peace of mind against their pest issues unique to different times of the year.

The official brand enhancement to Mosquito Squad Plus also coincides with the introduction of a new formula: Mosquito Squad Essential Botanical Insecticide. Registered in over 30 states, the Mosquito Squad Plus exclusive EBI formula is made from a blend of plant-derived ingredients like essential oils, offering a natural alternative that helps protect against pests like mosquitoes, ticks, fleas, ants and more, and effectively reduces their presence.

When combined with the brand's cornerstone Barrier Treatment, the EBI formula not only enhances the control of mosquitoes, ticks and other pests, but also helps control and repel a wider range of bugs around your home and yard.