Ledasco, a European-based company, launched TREEIB, a set of tools for watering mature trees.
TREEIB introduces a set of tools for watering established and mature trees, including large trees, designed to transform how we care for our urban forests.
Developed by a Czech family business and produced in the EU, TREEIB is a combination of a watering method and large watering bags in three designs.
"At TREEIB, we've pioneered a completely new science behind watering mature trees," says Martin Tušer, chief researcher and business development director at Ledasco, a producer of TREEIB. "Our method, backed by rigorous scientific research, demonstrates that watering big trees with low frequency by large watering doses on canopy dripline and beyond throughout the entire season brings significant results to the tree's aesthetic appearance, drought and uprooting resistance, and production of ecosystem services."
Tušer adds the product can expand a landscaping companies service offering.
"In TREEIB, we believe in the power of collaboration. We believe that the entire industry should work together to build this new segment, engaging also marketing companies and e.g. software providers," adds Tušer. "By adding watering big trees to their portfolio as a new service, companies can increase profits, create new revenue streams, and deliver higher value to customers — all while protecting the environment. We have already been working with a major tree care company in California that replaces deep soil injections with TREEIB because of its higher efficiency and no need for skilled labor.”
With TREEIB's applications, companies can water trees themselves, rent out the bags to customers or sell them directly.
TREEIB's customizable bags present an advertising space, allowing companies out of the industry, such beverage producers, to promote their brand on full space print while contributing to urban greening efforts. By sponsoring municipalities or landscaping companies, local businesses can increase their visibility while making a tangible impact on their local communities.
"The bags' printable surface makes them an effective advertising medium, creating a unique opportunity for sponsors to reach both public spaces and private gardens," Tušer says.
TREEIB will also host a virtual round table event titled "New Opportunities for Landscapers: Watering Services for Mature Trees." This ZOOM meeting aims to bring together green industry professionals from across the USA and Canada to strategize and initiate steps to create a new market segment: watering established trees as a service.
Event Details:
- Date: July 18, 2024
- Location: ZOOM Online Meeting
- Time: 10 a.m. to 12 p.m. Mountain Time
Agenda and Application:
For the detailed agenda and to apply, please visit:
- https://zoom.us/meeting/register/tJcqcOigqDMsGdH2s8NKvMeG4fUjYXnY1-uy#/registration
- https://www.treeib.com/landscapers-round-table
The company is also launching an Early Access Partner Program for landscaping companies in the US and Canada. This program offers three companies the opportunity to pioneer the use of TREEIB method and bags within the landscaping industry, providing essential information from the implementation process to help launch this new service by the industry. Selected companies will receive two TREEIB 1500 bags free of charge (a saving of $2,440 USD), covering only local taxes, import duties and shipping costs of approximately $100 USD per piece.
When is the application deadline?
July 18 2024.
How to Apply: Apply at https://treeib.com/landscapers#earlyaccess. A motivation letter is requested.
