Colorbiotics new colorants


AMES, Iowa — Colorbiotics, a developer and manufacturer of landscape coating products, has reformulated its red and black mulch colorants, enhancements that achieve a more intense, redder red and an even deeper, darker black color. The highly concentrated red and black colorants are available through the Mulch Magic and Starburst colorant lines offered by Colorbiotics and provide the same coverage on any type of wood fiber.

“We are encouraging mulch processors and landscapers to contact us for an actual color run demonstration,” says Kent Rotert, manager of marketing and new business development for Colorbiotics. “The enhancements to our popular red and black colorants are best appreciated when experienced and a color run provides a visual reference and comparison that enables customers to actually see the color intensity and richness. It also reinforces the superior coverage and durability of these two popular choices.”

The reformulated red and black colorants are the result of product enhancements developed by a team of Colorbiotics research and development professionals. Like all Colorbiotics product offerings, the improvements have been produced under strict International Organization for Standardization (ISO) 9001 guidelines to ensure consistency and quality. Prior to introduction, the enhanced red and black colorant offerings underwent rigorous indoor and outdoor testing to ensure they met the levels of durability and longevity required by Colorbiotics.

Both reformulated red and black enhanced colorants are available immediately and are offered in both tote and drum packaging options.