Neighborly, the parent company for The Grounds Guys, has appointed Stacy Lynn Bourgeois as its new chief marketing officer. The move is made effective December 2. She will serve as a member of Neighborly’s corporate leadership team and report directly to CEO Mike Davis.
The Grounds Guys ranked No. 24 on Lawn & Landscape's most recent Top 100 list.
“Stacy Lynn brings a wide array of experience in business and brand strategy, organizational leadership, customer insight, data analytics, and marketing technology,” Davis says. “Her expertise and innovative approach to marketing will be instrumental in helping us better connect with our customers, differentiating our brands, making Neighborly and our service brands ridiculously easy to do business with while navigating an increasingly competitive landscape.”
She joins Neighborly from Amazon, where she broadened her scope from marketing to business more holistically in roles such as global head of product, quality & operations for Amazon Renewed or U.S. head of musical instruments.
I am thrilled to be joining the incredible team at Neighborly and support our franchise owners,” Bourgeois says. “Customers invite Neighborly and our brands into their homes, which is deeply personal and requires tremendous trust. My goal is to earn this trust by listening to and innovating for customers in a way that builds lasting relationships with our amazing brands.”
